Since the 1980s, the board’s categories and dollar levels have used different widths of Swiss 911, Bitstream’s version of Helvetica.īesides the logo, perhaps the most recognizable type in Jeopardy! is on the clue cards. The game board has undergone various changes over the last few decades but the relatively unsophisticated style has remained essentially the same.
The iconic Jeopardy! title we know today first premiered in 1984 and is likely derived from a phototype face known as Anonymous, perhaps the same source as Annual, one of URW++’s many digitizations from the film font era. The program fills more screen and airtime with type than any other TV show in the US, and the effectiveness of that type is crucial to the success of the game.įirst, that wacky logo. The quiz game show Jeopardy! is a great typographic test case.